Mel Dennis – Vendor Advocate
When you’re selling a property, it can be a stressful and difficult time. Particularly if the property you’re selling has been your family home for many years. So when selling your property, you must consider four key points.
Selecting the right agent is critical to any sales campaign. An experienced local agent that knows the market intimately is vital to achieving the highest price for your property. An agent with a generous amount of market share is speaking with the most buyers. Be certain that the agent you have listed your property with is the agent standing at the door greeting buyers through your home. This will ensure that the agent knows who is genuinely interested in your property and who to negotiate with.
Marketing and advertising your property is crucial to generating interest. However, it is very easy to over-capitalize on the marketing and advertising budget. With some agents recommending over-the-top campaigns. You need to pick your target buyer audience and market your property in the correct mediums for your target audience to see.
The presentation of a property can be the make-or-break of a sale. We want buyers to walk into the property and not want to immediately turn around and walk out. This also applies to photography. A professional photographer will ensure the property is viewed in its best light and will make people want to shortlist your property to inspect on the weekend. Be careful though — if your property is looking run-down, a coat of paint may freshen up the look of the property but it can also highlight the need for other required work.
When determining the sale price of a property, it’s important to push emotion to the side. Look at recent sales in the area and compare your property with similar properties that have sold. Compare the land size, location, and condition. This will help you determine what the market value of your property is.
By following these four tips, you will give yourself the best opportunity to achieve the desired outcome.
At Longview, we provide a vendor or seller advocacy service. This service places us on your team and we work together to appoint the right agent to achieve the best result for you and keep stress to a minimum.
To find out how we can assist you at no additional cost, contact me on 0416 218 003.
